Get warmer without turning up the heating

RugBuddy Under-Rug Heater: Warm floor comfort that keeps the chill away

IT’S TIME YOU FIXED FEELING COLD

Still feeling a bit chilly in your favourite spot—even with the heating on?

Have you tried portable heaters, only to find they don’t quite do the job, or cost more than you’d like to run?

So, wouldn’t it be nice to have something silent and discreet that gives you a boost of warmth where you need it, comfortably and efficiently?

That’s where the RugBuddy under-rug heater comes in. It’s designed to work differently—and better—bringing gentle, effective warmth right where you need it.

Join the 5000+ customers keeping warm with RugBuddy!

Here’s what others have to say about it:

“No more complaints of cold feet in the evenings watching the ‘telly’”

“The warmth feels just like underfloor heating.”

“It warms at the right level. So I don’t turn up central heating. So partner who doesn’t like room hot (and also has cold feet) is happy too”

“I can now use a room all winter which I previously couldn’t spend much time in when it’s cold. “

“I’ve put my RugBuddy on a WiFi enabled timer plug so I can have the living room rug nice and toasty for when I start work every morning.”

“Low energy use. 80W but works better than my 500W oil filled radiator”

Read our 5* reviews on Trustpilot


WHY RADIATORS AND OTHER PORTABLE HEATERS OFTEN MISS THE POINT

Radiators, fan heaters and oil-filled heaters all have one thing in common: they mostly heat the air.

That can mean warm ceilings, stuffy rooms, draughts at floor level, and cold feet even when the room temperature looks fine on the thermostat.

RugBuddy is different because it warms the area you actually use. It sits under your rug and provides gentle radiant warmth from the floor upwards, helping you feel comfortable in the spot where you spend your time:

See how RugBuddy transforms the warmth of a room with a radiator.

INTRODUCING THE RUGBUDDY UNDER-RUG HEATER

RugBuddy and Underlay bundle
Let RugBuddy welcome you into your favourite rooms

RugBuddy turns the surface of your rug into a gentle source of warmth, so you can feel comfortable where you sit, work or relax, without relying on the central heating to warm every room.

If you’re tired of cold feet, chilly floors, draughts around your ankles, or heating a whole house just to feel warm in one spot, RugBuddy is designed for exactly that.

Place it under your rug, plug it in, and enjoy steady radiant warmth from floor level, right where you need it most.

You’ll feel cosy even if the surrounding air is cool when the RugBuddy is on. And you’ll soon find you’re using your central heating less.

Warmth Where You Need It

Under your feet banishing cold feet and ankles.

Place it where you spend your time.

Take it with you when you move.

Economical to Run

Uses less energy than other types, yet more effective through design.

Guide 2p-15p per hour according to size @25p tariff.

Possible to turn down central heating for further savings.

Safe, Discreet, Healthy

CE – marked. Conforms to IEC standards.

No noise. Hidden from view. No clutter.

No condensation. No dust. Good for blood circulation.

You won’t find a solution like RugBuddy anywhere else.

In fact it’s so different, I was invited to talk about it on BBC Radio 2.

That was back in 2013 and RugBuddy continues to go from strength-to-strength.


GET ALL THE BENEFITS OF AREA HEATING EASILY, DELIVERED TO YOUR DOOR

Create an area of ‘underfloor heating’ without any installation or set-up costs. Ideal for living rooms, dining rooms, kitchens, bedrooms, home offices, hobby rooms, and cold floors anywhere, including conservatories. Simply place the RugBuddy where you want it, cover with a rug, and plug in.

Experiment with turning down your central heating for even greater savings when the RugBuddy is on.

Radiators are solid metal objects with sharp edges and corners

Get peace of mind with our 30-day No Quibble returns guarantee, and 2-year Manufacturer’s warranty.

Consider placing the RugBuddy under-rug heater on an anti-slip/anti-creep rug underlay to keep everything in place. If your floor is particularly cold, further improve the performance of your RugBuddy under-rug heater with a Thermal rug underlay. Please add either, or both, of these to your basket before checkout.


DO THIS NOW

1. Use our calculator to choose your RugBuddy

• After clicking “Get Warm Floors Now”, use the calculator to enter the size of your rug in cm, and we’ll work out the best size RugBuddy for you.

• For large areas, why not place two RugBuddies side-by-side?

2. Decide on the type of underlay

• Skip this if you already have rug underlay!

• We strongly recommend you place your RugBuddy under-rug heater on an anti-slip/anti-creep underlay to keep everything in place.

• For very cold floors, a Thermal insulating rug underlay will ensure you get all the benefit of your RugBuddy.

3. Start enjoying warmth hidden under your feet

• Unpack the RugBuddy box and read the instructions

• Place RugBuddy on the underlay where you want it, and cover with the rug

• Plug in and you’ll be enjoying gentle warmth from the surface of your rug in minutes

Don’t let the misery of a cold floor spoil your comfort any longer.


SIZES, PRICES, and RUNNING COSTS

Pick a RugBuddy that will be completely covered by the rug. Aim for a minimum 2.5–5 cm of rug overlapping each side of the RugBuddy.

There is more help, including a handy calculator, on the next page when you click “Get Warm Floors Now”.

*Running costs shown below are calculated at 25p/kWh  – please check your Tariff and make an adjustment if needed.

50 x 100 cm

(20 x 39 in)

80 Watts

2.0p per hour*

£139

UK only

50 x 150 cm

(20 x 59 ins)

90 Watts

2.3p per hour*

£159

50 x 200 cm

(20 x 79 in)

120 Watts

3.0p per hour*

£169

100 x 150 cm

(39 x 59 in)

180 Watts

4.5p per hour*

£199

100 x 200 cm

(39 x 79 in)

250 Watts

6.3p per hour*

£229

125 x 160 cm

(49 x 63 in)

250 Watts

6.3p per hour*

£229

130 x 220 cm

(51 x 87 in)

350 Watts

8.8p per hour*

£269

150 x 235 cm

(59 x 91 in)

450 Watts

11.3p per hour*

£309

177 x 251 cm

(70 x 99 inches)

600 Watts

15.0p per hour*

£369


THE RUGBUDDY STORY

William Haseldine, Founder BeWarmer Limited

I work from home and used to dread winter because heating a whole house for just one room felt wasteful.

Even with jumpers and fleeces, my feet would get cold quickly, making it hard to focus.

Determined to find a better solution, I searched the international market and discovered a heater designed for people who feel cold after sitting for long periods.

In 2013, I had the exciting opportunity to talk about the RugBuddy under-rug heater on BBC Radio 2’s Drivetime show with Simon Mayo, reaching 6 million listeners and receiving fantastic feedback.

Since then, RugBuddy has grown, and today I’m proud to offer it across the UK and EU.


TESTIMONIALS/ TRANSFORMATIONS

Don’t just take my word for it …

On Trustpilot, 96% of people like you give RugBuddy a full 5 stars:

Cherri-ann Bones

“Brilliant company, brilliant product! It takes the chill off the air around me and keeps my body warmer, without drying the air out like central heating and at a fraction of the cost.”

Gary

“The RugBuddy is as good as they said, even though its summer I use it on an evening when its cooled down and I’m sure it will get a lot of use over the winter, very happy.”

Sarah Morant

“If I could give this product more stars I would. Our RugBuddys (we have two now – always a good sign) are wonderful. In a house without central heating it is so good to find a good quality, cheap to run product that heats you from the toes up.”

Paul Le May

“I now have two large rug buddies in two separate rooms. They’re unobtrusive under rugs and will add a noticeable warmth to a closed room. Even the largest uses slightly less than a quarter of an electric fire so can be kept on for four times as long for the same cost. If you have kids, it’s especially useful for giving them a warm floor to play on.”

Nathan Nelson

“My wife thought this was a gimmick, but I thought it was worth a try. Purchased some good thick underlay, fitted the RugBuddy between the underlay and our thick rug, and I now have a very happy wife! The rug buddy is amazing, it works incredibly well, gives off plenty of heat and is undoubtedly one of our top recent purchases. Great product.”

Read our 5* reviews on Trustpilot


GUARANTEE

30-Day No-Quibble Guarantee – Satisfaction Guaranteed

We want you to be completely happy with your RugBuddy or FootBuddy.

If you decide you don’t want to keep your item, you can cancel your order up to 30 working days after delivery by emailing or writing to us (we’re unable to accept cancellations by phone). You don’t need to give a reason, though your feedback helps us improve.

Manufacturer’s Guarantee

We honour the full manufacturer’s 2-year guarantee from purchase. This covers electrical breakdown during normal use. If your RugBuddy stops working within the guarantee period, we’ll arrange a free replacement.


FAQS

The RugBuddy is economical for 3 reasons:

  • RugBuddy warms quickly, so you only need to switch it on when you’re using the room
  • It’s low powered, yet effective through clever design. It only costs a few pence per hour to run
  • You’ll be less reliant on your central heating which could lead to big savings.

Although RugBuddy is similar in power to other underfloor heating systems, it usually covers only a small portion of the floor. Because of this, it isn’t designed to heat an entire room on its own.
For full-room heating, you’ll still need a primary heat source, such as gas central heating. RugBuddy works best as a form of secondary or targeted (area) heating.
Used this way, you may find you can rely less on your central heating. That’s a bonus, since lowering your thermostat by just one degree can save around 10%, while still maintaining a comfortable and efficient temperature of 18–21°C (Energy Saving Trust).

An object that is hotter than its surroundings will radiate heat.

The heater element in your RugBuddy uses electricity to warm the rug enabling it to radiate heat. Cooler objects close by will absorb the heat and, in turn, warm up. This is why you will feel warmer nearer the RugBuddy even if the air temperature is cool.

In our World the biggest source of radiant heat is the Sun. Think how much warmer you feel moving from shade into sunlight on a bright day, even though the air temperature is constant. That’s the comfort of radiant heat.

RugBuddy has a similar power output (125 Watts/m2) to the type of underfloor heating installed under laminate or wood floors. But remember, the RugBuddy or FootBuddy will only cover a fraction of your floor area so is best described as secondary heating.

Some type of underlay is recommended under your RugBuddy. The underlay should extend to the edges of the rug – not just where the RugBuddy is – so that the rug is evenly supported and grips the floor properly. People often buy oversize underlay and trim it to suit using scissors.

On carpet that’s properly fitted with its own underlay, an ‘anti-creep’ underlay can help stop the rug and RugBuddy from shifting on the pile.

For wood and laminate floors, there’s usually insulation already underneath, so an anti-slip underlay is typically all you need.

The same applies to tiled, stone, or concrete floors—if they’re well insulated, an anti-slip underlay will generally do the job. However, if your floor feels especially cold, you might want to consider an underlay with extra insulating properties. In that case, look for one with a high R-value rating, which indicates better insulation.You can add the underlay you need to your order in the checkout.

The International Electrotechnical Commission (IEC) specification for RugBuddy requires it to be used only on floors with a concrete subfloor. However, this does not mean RugBuddy is inherently unsafe on a timber construction floor*.

The reason the IEC insists on the concrete subfloor is that they are concerned that modern timber frame houses might have 200mm of insulation in the floors and ceilings.

In these circumstances there is a risk the floor would overheat if more insulation is heaped on top when the RugBuddy is on, e.g. someone places a mattress or bean bag on top and leaves it there. There would be nowhere for the heat to go and RugBuddy would exceed its operating temperature of 27C despite being partly self-regulating.

Because of this we must ask you NOT TO USE RUGBUDDY ON HIGHLY INSULATED SUBFLOORS.

* It’s worth noting RugBuddy has been on sale in the USA, where many houses are timber frame, for over 20 years without problems.

If you can answer ‘No’ to either of the following questions, then RugBuddy will be perfectly safe:

  • Does your house have insulation between the floor joists?
  • Are you likely to cover the RugBuddy with something super insulating when it’s switched on?

As always, a little commonsense goes a long way!

Absolutely! Any furniture on legs, or feet, is fine. Even office chairs on castors won’t be a problem. The element is extremely robust and, at 1.2mm diameter, isn’t felt through the rug. There’s no weight limit for points of contact.

Be careful to avoid anything that will smother the RugBuddy when it‘s on (e.g. bean bags, mattresses, filing cabinets etc.).

RugBuddy is classified as a ‘portable electrical appliance’. It must not be used in a bathroom.

Electrical Safety First says: “Portable electrical appliances: Never bring mains-powered portable appliances such as hairdryers, heaters or radios into a bathroom. You could be severely injured or killed.”

Spillages are no problem for a RugBuddy. Just sponge off and the RugBuddy will continue to work perfectly.

RugBuddy meets all relevant CE standards and is, in fact, compliant with the International IPX7 standard for being fully waterproof if immersed.

Note that your RugBuddy should be removed before the rug is cleaned as it’s not tested for waterjets or steam.

Don’t worry, this is normal. When you have used the RugBuddy a few times it will ‘relax’ in its new position, and you won’t notice a sound.

RugBuddy works well with a wide range of rugs and environments, so the main thing is to choose a rug you like. If in doubt, ask the shop if the rug is suitable over underfloor heating. If so, it will be ideal for a RugBuddy.

The most suitable options are light to medium weight and thickness, either woven or with a short to medium pile (around 15–20 mm is considered medium).

If the rug is too thin, RugBuddy may not reach its intended operating temperature. On the other hand, if the rug is too thick or highly insulating, the warmth won’t come through to the surface effectively.

Avoid using RugBuddy with felt, shag pile, animal fur, or fleece rugs (animal skins such as cowhide are fine). It should also not be used under a child’s foam playmat or rubber backed rugs that may block heat.

My advice is to extend the heated area by 50cm or so in front of you and to either side of where you sit.

Radiant heat is felt via ‘line of sight’ and furniture can cast a shadow. There’s little point extending the heated area behind you assuming your office chair has a high back.

First, I want to point out that your RugBuddy will last indefinitely in normal use. There is minimal wear and tear if left in place with a rug covering it.

The innovative design of RugBuddy requires only small quantities of raw materials compared with traditional types of electric heaters.

There are four major component types:

    • The element which is a unique co-axial electrical cable
    • The cold lead which is standard electrical cable
    • The plug and RCD safety device which are standard accessories for electrical devices
    • The metallic carrier sheets (top and bottom) which keep the element in place and help spread the warmth evenly

All components are recyclable as “electrical cable and accessories” or “a small electrical appliance”.

No, there is no risk of fire.

RugBuddy is a product designed for global use in accordance with IEC 60335-Part 1 and 2-106 (latest edition) and is CE marked.

The RugBuddy underwent rigorous testing by the Underwriter’s Laboratories, and they deemed it completely safe. With its RCD protection and helically-wound full-ground surround, the RugBuddy is actually the safest form of heating there is – with no risk of fire, burning your skin, electric shock, or carbon monoxide poisoning.

RugBuddies and FootBuddies can be ordered either with the UK 3-pin plug or with the EU Schuko plug, according to the delivery address.

We have separate warehouses for the 2 types– one in the UK and one in the EU. By doing this, we have ensured there will be no unexpected customs bills or duties to pay.

The power cable is connected at the corner. This means the RugBuddy or FootBuddy can be rotated AND/OR flipped over to suit your room and power sockets.

The power lead is 250cm long and is fitted with a safety Residual Current Device (RCD).

The RCD is designed to work with all types of smart plug, and plug-in timers or thermostats.

The manufacturer’s guarantee for RugBuddy is 2 years from date of purchase.